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ULI Poland: City and Building Branding is More than a Logo
Effective ways to make a brand stand out were debated at the second PLACES + SPACES meeting on 17 April 2018 in Warsaw.
ULI Poland: Grow with Warsaw
April 23, 2018
ULI Poland has partnered with the city of Warsaw on “Grow with Warsaw,” a series of workshop meetings addressed to real estate investors. The goal is to present Warsaw’s spatial policy and develop, through an open dialogue with the key players of the real estate industry, proposals of systemic solutions to serve as guidance for the study of conditions and directions of spatial development for the city of Warsaw, a document regulating the city’s spatial policy.
Grow with Warsaw is organised by the Architecture & Spatial Planning Department and the Economic Development Department of the city of Warsaw. ULI Poland is the project partner responsible for the preparation of the content, organisation of the workshop, and also for moderating of the discussions.
“We discuss the current and future spatial policy of the city and the needs of the companies which not only would like to invest in Warsaw but also are able to create resident-friendly spaces to become the city’s showcase,”
said Michał Olszewski, Deputy Mayor of Warsaw
“Grow with Warsaw encompasses six meetings, each dealing with a different sector of the property market. So far, we have organised three workshops :
- 13 December 2017 – Towards a Retail Development Strategy
- 21 February 2018 – Warsaw-style urban revitalisation, and
- 18 April – Strategy for the development of mixed-use projects, including changing character of the workplace
- 20 June 2018 – Public space and green infrastructure
- 12 September 2018 – Residential market development
- 29 November 2018 – Changing the centre of Warsaw and summary of the series
“This workshop is an unprecedented event. It integrates the good practices used by world metropolises with the strategy of Warsaw’s authorities. It is worth using the experience of other cities and investors. I do not recall industry meetings with such importance and valuable content,”
added John Banka, Chair of ULI Poland.
The workshops are not limited to presentations and exchanging ideas. After each meeting, a report is created and published on a dedicated website.
Reports from the workshops to download:
TOWARDS A RETAIL DEVELOPMENT STRATEGY (Polish version)
WARSAW-STYLE URBAN REVITALISATION (Polish version, English version)
STRATEGY FOR THE DEVELOPMENT OF MIXED-USE PROJECTS, INCLUDING CHANGING CHARACTER OF THE WORKPLACE (Polish version, English version)